What defines ‘quality content’? It can be mercurial, but you need to define it for your business to know whether your content hits the mark. If you fancy some...
INSIGHTS CATEGORIES
Building your business
Portfolio careers are a great way to monetise your skills, creating multiple revenue streams and allowing you to follow your passion while earning the income your experience deserves. A...
The pandemic gave professionals everywhere an opportunity to rethink their career paths. We have seen more and more successful professionals and executives reinventing themselves, spinning up side hustles and launching...
According to a recent report by Airtasker, 46% of workers in Britain currently have a side hustle. In the US, that number sits at roughly 34%, with 61 million people planning...
I often ask professionals why they aren’t making videos. The most common response is that ‘there isn’t enough time’, and that’s often more true for portfolio professionals who are...
Brands are a fundamental part of our culture; they reflect our world and connect us with our passions. A good brand will make you feel something. A great brand...
We all have different styles of working, and by extension, unique ways of landing clients. Some love the thrill of the chase, hunting down harder-to-land prospects just to prove...
In a world that we don’t understand but need to explain, anxiety often acts as the driving force behind our decisions. Uncertainty can paralyse us, especially with career choices....
There’s no hard fast rule that says you shouldn't love what you do for a living, yet so many people fall into work that doesn’t inspire them - nearly...
Diving head-first into the world of Search Engine Optimisation (SEO) isn’t always easy. There’s lots of confusing advice out there, it can seem a bit techy, and Google is...
