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Interesting article here for those that have asked, “Should I use my own name or create a brand name”? for their business.
It really does depend on what you’re looking for in terms of market and type of clients. But for those looking to create a brand name – some nice insights.
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Oo and I know I mentioned that branding masterclass to a few of you last week (Jharana Izabela Wlodarska stephanie geertman Galy Katz) but this might be an interesting article for you too!
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You’re so welcome. It was great to talk with you this morning. Looking forward to seeing how your profile develops.
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Have you struggled to nail down your Personal Branding? Need help to build our your Why?
I am proud to announce our collaboration with Strange Creative Studio for our upcoming Branding Masterclass this Wed & Thurs.
Sign up to learn how to:
📖 refine your brand story
🤝 adapt your story to your audience
❓craft your why statement
https://www.youtube.com/watch?v=xVmGRg0NeN4
Spaces are limited as this is a very focussed and personal masterclass led by myself and the super talented Alex Pitt, Creative Director of Strange Creative Studio.
Sign up:
http://staging.the-portfolio-collective.com/events/masterclass-building-your-brand-story
See you there!
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Fiona Chorlton-Voong
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Read MoreWe encounter branding everyday - from the sponsored posts that pop up in our Facebook feed to the billboards and bus ads we pass as we nip up to the highstreet. But do you ever really stop to consider...
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Fiona Chorlton-Voong
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Read MoreA portfolio career is like a business. As a self-employed individual, you’re in charge of planning your own growth and building your client list. Part of that process means understanding not only what you’re offering, but what your clients...
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Fiona Chorlton-Voong
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Read MoreWhen you build something from scratch, you find reflections of yourself scattered through every element of that enterprise. Whether it’s a startup, a consultancy or a portfolio career, it’s a part of who you are - it’s built from...
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Such a great insights to a popular question! I know this has come up for our multi-hyphenates in the past/ongoing conversations, but it’s something we all consider at one point or another. Lara Hayward Janis Chan – know we’ve been talking about this recently, and for our current Catapult cohort (Anastasia Trifonoff Fay Edwards Lorenzo Espinosa Yasmin Gregory Roger Holdom Deepshikha Yadav Sehr Tejpar Sophie Mitchell-Heggs Emily Anderson @peter-fayle) this might be of interest to you too!